Denim Done Different: Ballet in Levi’s Jeans

by Jaime on March 10, 2011

Wow. That’s all I can say. Andrea Lauer, the costume designer, did an AMAZING job with this.

Here’s an excerpt from the Levi’s blog:

In ballet, the term pas de deux means “step of two. In New Orleans, they’re doing a pas de deux – or two – in denim. In Levi’s® jeans, to be precise.

And precision is what ballet is all about, right?

The work is entitled “The Sweeter End,” performed by The Trey McIntyre Project and the Preservation Hall Jazz Band. It’s for the New Orleans Ballet Association. The costumes are by Andrea Lauer, who also used Levi’s® for “American Idiot,” the Broadway musical.

New Orleans Times-Picayune reporter Susan Langenhennig tells the story here, The article is accompanied by some great photography, including the image above, by her colleague, Eliot Kamenitz.

I love seeing denim used in fun and unique ways, so this is really an interesting take on the working wear blending with one of the highest art forms.

What are your thoughts?


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