Denim in the Mainstream: Kmart Design Collection

by Jaime on August 18, 2010

Put the fact that this is Kmart out of your mind, because some of these products are extremely intriguing visually.

And yes, it actually IS Kmart.

The Fall 2010 Apparel collection is based on the latest trends, pulling from current styles in the fashion world like the Military-inspired Sgt. Pepper Jacket with shoulder embellishments, a Rocker Chic Bomber Jacket and Distressed Skinny Denim. Fall wardrobe basics like the skinny cargo pant complement bolder looks like the high-waisted peplum military jacket. Where Kmart really stands out is in the details. Fine stitching, fully lined jackets, and streamlined silhouettes.

What do you think about this collection? Love it, hate it… or want to try it for yourself?

Also, hit the jump to check out the teaser video!


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{ 1 comment… read it below or add one }

Megan August 18, 2010 at 1:36 pm

if you put this outfit on anyone other than a model, it’ll look like it came from where it did.


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