Seriously… I need some art talents. This booth set-up is AMAZING! Check out the press release below (and the pictures, of course!) from Monday.
December 7, 2009 – Luxury denim-lifestyle brand, 7 For All Mankind, is pleased to announce that Callicoon Fine Arts has been awarded the $7,000 Prize for the best Booth at the 2009 NADA Art Fair with Nichelle Beauchene Gallery winning Honorable Mention. 7 For All Mankind has aligned with NADA in support of NADA’s mission to nurture the growth of emerging artists, curators and galleries. Callicoon Fine Arts was chosen by an esteemed jury consisting of Bonnie Clearwater, Executive Director and Chief Curator, MoCA, North Miami; Miki Garcia, Executive Director and Curator, Contemporary Arts Forum, Santa Barbara; Michael Rooks, Curator of Modern and Contemporary, The High Museum, Atlanta. The winning booth was announced today after the Fair’s private Opening Preview at 5pm and was celebrated at an intimate cocktail reception hosted by 7 For All Mankind immediately after.
“Congratulations to Callicoon Fine Arts as the recipient of the first annual 7 For All Mankind Booth Prize at this year’s NADA Art Fair. With this award we recognize Callicoon Fine Arts’ success in creatively showcasing great works of art. Callicoon Fine Arts has demonstrated innovation and artistic integrity within the art community and we are proud to celebrate their achievements. 7 For All Mankind supports NADA’s mission of nurturing emerging artists and galleries and we feel very fortunate to be part of such a unique and innovative art fair,” said Leilani Augustine, VP of Marketing at 7 For All Mankind.
This is not the first time that 7 For All Mankind and NADA have joined forces at the NADA Art Fair. In 2007 the two partnered together to create the inimitable Blank Canvas: The Art Exhibit. This fascinating collaboration between the renowned denim brand and seven contemporary artists was unveiled at the 2007 NADA Art Fair during Art Basel in Miami on December 5, 2007.
Sarah Gavlak, curator of the exhibit and owner of the Gavlak Gallery in West Palm Beach, brought together the talented assemblage of seven emerging artists including Lisa Anne Auerbach, Carolyn Carr, Jim Drain, Philip Estlund, Ruth Laskey, Dean Sameshima and Shinique Smith, to each design a unique piece of art that incorporates the denim and hardware utilized in the 7 For All Mankind collection. Chosen for their creativity, originality and forward thinking approach, the work of these artists was an ideal fit with the spirit of 7 For All Mankind—a brand that continues to lead the fashion world in both the advancement and innovation of luxury denim-lifestyle products. By merging the fashion and functionality of denim with their chosen artistic medium, each artist was able to create something unexpectedly fresh and cutting edge.
The partnership between 7 For All Mankind and NADA has continued to be beneficial to both companies. For the past year, NADA has partnered with 7 For All Mankind on Art + Fashion, a series of events and exhibitions that were held at 7 For All Mankind boutiques across the United States. These events/exhibitions featured the work of local emerging artists with special assistance from NADA in aligning us with these talented galleries and artist. We would like to thank all of the artists that have participated in the series. Previous exhibitions include: Seattle (Niall McClelland, Ambach and Rice); Los Angeles (Beautiful Losers, Iconoclast Editions/Country Club); White Plains (Carlos Roque, Curated by Forever & Today); Philadelphia (CerealArt); Las Vegas (Sush Machida Gaikotsu, Western Project); Honolulu (Koi Ozu, Tae Kitakata, John Koga); New York City (Brian Belott, Chris Caccamise, Sara Greenberger Rafferty, Jeffrey Tranchell and assume vivid astro focus, curated by John Connelly); Atlanta (Ben Roosevelt, Stan Woodard, curated by Chris Fite-Wassilak). The final exhibition and event in the Art + Fashion series will be in Aventura, Florida, featuring the artwork of Bhakti Baxter.
I love this idea of combining art with fashion. Amazing, right?